As many of my regular readers know, I like to keep a swipe file of things I think are well written. They serve as inspiration for me and can get my own writing moving when it gets stuck.
While I prefer to share the positive, every now and then I run across something so ridiculously bad that I have to share.
Like this example from Agency.com. This well-known interactive agency’s home page says this:
“effective interactive marketing campaigns, world-class websites. both are important, but what’s really important is both.”
Huh? I mean, I get it after I read it a couple of times but it’s just, well, dumb. Tell me what your first impression of this “tagline” is and share your own examples of things that have given you pause (for the wrong reason).
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I’m with you!!
Maybe this is a clear example of how, “your online presence matters.”
Take care!