3 easy steps to creating great web content

Before I start any web project, I always set up a content document.

Here’s how …

1. Start a single or multiple Word document(s), depending on how the client prefers delivery.
2. Create one page for each page represented on the site map and include the page number, a line for the title tag and a copy block for the content to come.
3. Drop in any notes, existing content, ideas, rough copy, keywords, etc. on the appropriate page in the copy block.

That’s it.

This is a super-simple way to start any web content project and overcome the fear that many people have in staring at a blank page. I use it to confirm how much writing I have to do so I can budget my time among multiple projects and freelance articles. Plus, it helps me build momentum … the project is officially started and copy ideas start flowing.

Try it and let me know if it works for you.

By JanO on 8/2/11, In SEO copywriting, writing help, Tags client, content, copy, freelance, keywords, momentum, site map, web content, Word, writing