I just received an email from life coach Christine Kinney about her upcoming Declutter Bootcamp. Now, like you, I get a lot of emails offering ideas, sign ups, freebies, paid workshops, etc.

But Christine’s email was special. Novel. Compelling.

She first captured my attention with a not-so-usual subject line: “I think I’ve finally gone crazy!” Well, I had to at least take a peek and see what she was talking about.

Then I read on …

I woke up this morning with a really crazy idea.
 
It seems no matter where I go lately the conversation
quickly turns to the downward spiraling economy.
 
I can tell people are worried and anxious about what
the future holds.

Mmmm … you have my attention. Who isn’t feeling the economic pinch about now? So I kept reading …

So here’s my thought!
 
Since I don’t ever want finances to get in the way of
people achieving their dreams, what if I offered
Declutter Bootcamp for the Busy Christian Mom
with no registration fee? That’s right – no set price!
 
Instead, I will let the participants contribute based on
the value they received from the course.
 
Crazy! Right?
 
Maybe a little! But, I believe in abundance and miracles!
You just never know what will happen in your life and
finances between now and the end of the course.
 
There’s just one catch!
 
You have to be 100% committed to eliminating the
clutter from your life and realizing your dreams!

So maybe Christine’s offer is or isn’t your thing; however, it IS an enticing, timely offer presented in a “gotcha hooked” kind of way. Think about this approach for your next email.

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