My schedule got all wonky today. An old/new client postponed a meeting and a rush project came to a screeching halt (for the moment). I don’t mind. I always have plenty of projects going on and appreciate the opportunity to pick the one I feel like working on vs. the one on deadline.

While working a bit on my home-study web content/copywriting course, I got to the part about generating ideas. That led me to start a blog post about finding content in the everyday, which led me to thinking about blogs I like and why, which led me to revising my original post to the one you’re reading now.

Whew. A bit circuitous, but that’s how ideas work most times.

And it proves my point, which is that by writing about something very ordinary that happened to me (working a blog post), I can share an idea that may prove helpful to you (write about your everyday life no matter who you are or what your blog is about).

My favorite bloggers do just that. Leo Babauta, Brian Clark and Alaina Sheer continually, constantly and consistently write stuff worth reading because they write about their lives and how it relates to you and to me.

Business and political blogs, on the other hand, have a tendency to slog, drone and drag their way through post after post with a self-serving agenda.

Who wants to read that?

So I propose a business and political blog revolution.

I propose that business and political bloggers (CEOs, politicians, their ghostwriters and the like) stop writing about their business or agenda — and start writing about their life and the application of it to the rest of us.

Wouldn’t it be more interesting to read about Carly Fiorina the woman on the campaign trail than to read a deadly, dull post that goes something like this: “During this morning’s event, Fiorina rode in a parade vehicle alongside Huntington Beach City Councilman Gil Coerper; Councilman Coerper’s son, Major Michael Coerper …”

Oh, joy and rapture. Carly road in a parade vehicle. (Who even talks like that?)

Instead, do what Carly doesn’t do and use your blog to let people live inside your world (at least part of it for a little while).

Tell us something personal and meaningful and then make a point about it.

Let us get to know you, the person with ideas — instead force-feeding us the prim, proper and staid persona you want to project.

Agree or disagree?

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Four years ago this July, I left my job at Resource Interactive, launched my business, and welcomed two adorable kittens into my life.

They’re no Sockington, but my two fur babies, Bailey and Avery, bring me daily doses of love, joy and delight.

Avery likes to stand on her head and be petted (but never held) and Bailey is what we affectionately refer to as a lap whore because she jumps into our laps even when we’re standing up. (Yeowch! Those back claws are killer.)

And every day of every year for the past four years, one or the other of them drags a certain toy we call their “baby” through the house, meowing and yowling along the way.

This baby is (I should say was) a white, feathery puff that I once used to dust on sparkly body powder. They confiscated it from me, claimed it as their own, and now drag it through the house with said howling in order to “gift” it to us as a presumed token of their affection.

I wash it. I sew it. I repair it. But over the years it’s gone from intact to unraveled and now thread-bare. But they love it; and so we hang onto it though its natural life ended long, long ago.

The baby, which today is literally hanging on by its last thread, made me wonder: What do we hang onto that’s comfortable, yet tattered and worn? What are we afraid to let go of?

In writing and communications, it’s often what we call “the little darlings,” the words and phrases and stories that we love and try to force-fit into our prose, often to its detriment. In life, it can be relationships, habits, jobs or shouldas/wouldas/couldas.

Perhaps today is the day to let go of something we’ve been hanging onto. What will you let go of?

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I spend a lot of time on this blog talking about writing and communicating and all that. It’s what I do.

I love it, of course. And you, dear readers, seem to like it too. (Thank you.)

But sometimes I don’t wanna come up with another post titled “3 tips for better communication” or “How to write faster and better.”

Sometimes.
I just.
Wanna.
Write.
About.
Something else.

Sometimes I just wanna share my ideas, thoughts, opinions and experiences.

About nothing.
About me.
About life.

And life is a series of planned and unplanned conversations. Of good communication. Of bad. Of humor. Of sadness. Of humanity.

And so, that’s what I’m gonna do. Inspired by Christine, modeled by Dawn and informed by Alaina, I’m going to start writing about all kinds of things here.

I hope you like the change.

I know I do.

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